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Our Top Five Email Marketing Services to Use for Your Business In 2021

Anyone who tells you that email marketing is dead is lying. This marketing channel has the potential of giving you $42 for every dollar spent. This shows its value in today’s digital world.

But you might already know the importance of email marketing. That’s why you are reading this article instead of reading the basics of email marketing. You have passed that stage and now want to get deeper. One way to do this is to get a good email marketing service.

I want you to open your email inbox. Apart from a few emails from your boss or colleagues…


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Omnichannel Digital Marketing — What Is It and How to Apply It In 2021

The way we do business has changed a lot in the past couple of decades. We used to have phone calls, business letters, and store visits. Now we have emails, websites, social media, and digital advertising as our mediums of doing business.

With this shift, keeping up with trends is necessary. If you miss one trend or marketing channel, you might miss out on plenty of opportunities. For example, no matter how much content you are putting on your website, if you are not doing its SEO, most people will not find it. …


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Top 5 Online Marketing Quarantine Trends That Are Here To Stay In 2021

After the pandemic breakout, our lifestyles have changed. However, the problem for businesses remains the same: how to get new customers or retain existing customers to enhance sales and revenue? One way to achieve that is by following new industry trends!

Companies follow social distancing procedures that require employees to work remotely. Due to COVID’s effects, 2021 will see the ups and downs in the business and marketing trends.

We have witnessed several trends in 2020. But what are the online marketing quarantine trends that are here to stay in 2021?

Read on to find out!

Online Marketing Quarantine Trends

Social Messaging Applications

2020 was the year…


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5 Bad Marketing Practices That Can Hurt Your Business In The Long Run

“ It’s not the best product that wins but the best-known one that wins,” says Jaiden Vu, Founder and CEO of Vantura Cosmetics.

Marketing is a field that requires many skills. You must have the stamina to wait for the right moment to play your next move. And when it works, you’ll see the rewards.

This field involves creativity as well as many strong strategies. That’s why marketers are always looking for more ways to grow their or their client’s business.

In the quest for new ways of growth, you may come across some bad marketing practices. These practices are…


Social Commerce — A Quick guide For 2021
Social Commerce — A Quick guide For 2021
Social Commerce — A Quick guide For 2021

We live in an era of technology where people use social media to stay connected with their friends and family. In the current scenario of the COVID-19 pandemic, the trend of shopping has changed. Many social media users prefer to shop online instead of using traditional methods.

With this rapid change in shopping trends, social commerce is a popular trend among modern retailers. Brands are now using it to increase their customer pool by directly selling their products to new and existing customers.

To know what social commerce is, how it is changing your sales strategy, and what its impact…


Google Ads Match Types Getting Changed in 2021
Google Ads Match Types Getting Changed in 2021
Google Ads Match Types Getting Changed in 2021

Google Ads’ purpose has always been to connect people with businesses. It can be a marketer looking for project management tools or a traveler looking for great places to dine in New York. No matter what their background is, people expect to find services that they want using Google.

It’s a go-to search engine for advertising for many reasons. First is the fact that Google shares a major portion of the search engine market. So businesses want to grab customers when they are searching for something related to them.

The second is that it doesn’t require much time to get…


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How To Use Website Placement to Increase Conversion Rates

So you have built your website with every design element in mind. At this point, you think that have completed the job, and you want people to convert like crazy!

However, most of the time, it’s doesn’t happen. Little things like call to action matter a lot when it comes to conversions. So we have to look at website placement deeply.

Website placement can be related to many things like the entire website, parts of the website, ad on a page, and more.

But today, I’m going to look at three major parts of website placement: 1. Ads 2. Call…


5 Social Media Trends In 2021 That You Should Keep An Eye On
5 Social Media Trends In 2021 That You Should Keep An Eye On
5 Social Media Trends In 2021 That You Should Keep An Eye On

Do you want to boost traffic, get leads, and attract new customers to your social media accounts?

Of course, you do!

A great way to achieve that is through following new industry trends!

2020 has been a rough year for many people. Now that 2021 has started, we should focus on growing our businesses. As a marketer, you must be looking for new ways to improve your business. That’s why I’m going to take a look at social media trends in 2021 that can positively impact your brand!

Let’s get right into these trends:

Social Media Trends In 2021

Live-streams And An Increase In Influencer Content

During COVID, people were not able…


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Social Media Comments — A Look into the Psyche behind the People

Looking through social media comments, it becomes pretty clear that you get a slew of different personalities behind a keyboard. What becomes interesting to see is how people act once they feel there are no repercussions to what they say and believe in.

This used to be a major problem in video game chats, as people would randomly be discriminatory and disrespectful. This issue led to a complete overhaul in how they were set up.

Today, I’ll discuss social media comments, the types of commenters that can be found on places such as YouTube and Instagram, and their commenting style.

How Commenting Systems Have Changed Throughout the Years


Microsoft Power Automate — How You Can Use It For Your Business?
Microsoft Power Automate — How You Can Use It For Your Business?
Microsoft Power Automate — How You Can Use It For Your Business?

As a business owner myself, I know the importance of business growth.

When you start a business, it’s very exciting. Everything is going according to the plan, but suddenly, the growth stops.

There can be a number of reasons for that. One of those reasons is that we become complacent and stop trying new ways to grow.

So let’s discuss a great way to get on the growth path again: BPM.

What Is Microsoft Power Automate?

Businesses are looking for a fast and automated environment every day. Business process management (BPM) is a concept that is gaining a lot of traction lately. …

Blue Waves Dave

Just a normal guy who wants to help the world in my own way. https://www.bluewavesdigital.com/

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