SMS Marketing: The Right Way To Approach This Growth Powerhouse

Are you one of those marketers that laugh at the idea of SMS marketing? Then look at these stats:

  1. The average person checks their phone 160 times a day
  2. Forty-six percent of people check their phones before they get out of bed.
  3. Open rates for texts are 98 percent, which vastly surpass the 20 percent open…