If you have been following my blog for a while, you’d know that I talk about different aspects of marketing.
Sometimes, I talk about broader topics in digital marketing such as social media, PPC, SEO, etc. Sometimes, I feature recent trends and news in the industry. At times, I dive into the world of tools for my readers’ marketing journey.
This blog post is related to a marketing tool. We are going to talk about Phantombuster in this post.
Is it worth it? Is it a secret weapon for marketers?
Can it help you get more customers in 2021?
Let’s find out!
Before we dive deep into Phantombuster, let’s talk about the sales enablement tool.
At its core, sales enablement is about providing your teams with all the tools and data to make the sales process more effective. It can be related to generating leads, nurturing them, and closing more deals.
So if you are serious about making more sales, a sales enablement tool is necessary. It will help you in your marketing endeavors.
Phantombuster is a very useful sales enablement tool. This data extraction solution will help your team become more effective by meeting goals and reaching milestones.
No matter the size of your business, your sales and marketing teams can get data from Twitter, Instagram, Facebook, and other platforms to facilitate customer relationship management.
You also get to automate tasks like following profiles, liking posts, sending customizable messages, accepting requests, and more.
Start using Phantombuster if you want to get more customers and skyrocket your sales in 2021.
Let’s get deeper into the features and benefits of this tool;
A Different Approach to Building Customer Database
The approach consists of two parts. One is data extraction, and the other is automated actions. This way you get more information in a short time.
Data extraction is as simple as a pie. Just add a webpage, and it will scrape the data that matters. If you are on major social media like Facebook and Instagram, this feature will work for you. It will also help with data for your CRM, database, social networks, and much more.
On top of that, it gives you workflows that enrich your growth.
Automating Simple Actions
Does liking posts and following new profiles for marketing is a boring task? If you have to manually do these things to be able to prospect leads, don’t worry.
Phantombuster allows you to automate simple actions, such as following profiles, liking posts, so you can focus on being more productive. These actions can work 24/7 from the cloud, efficiently.
Chaining certain automated actions or setting them up to respond to a custom trigger is a useful feature as well.
Let’s explore a couple of these features:
Suppose you have landed a page similar to your business on Instagram. Their followers are exactly the ones you want for your business. What would you do? Manually go through each profile and add their info?
That will take hours, even days. Instead, use Instagram Follower Collector that goes through a list of Instagram profiles you’re interested in and extracts all their followers.
From each account, you’ll get Profile URL, Username, Full Name, Profile Picture, Privacy Setting. You can keep up to date with someone’s followers’ list by setting this feature on automatic.
As the name suggests, this feature will help you get new valuable followers. It’s working is simple. Auto Follow the accounts of your choice. People follow you back. Auto unfollow those accounts that didn’t follow you back.
Email Discovery Service
Phantombuster’s email discovery service helps you find verified professional email addresses. Using the full name and company name, it finds an email address and returns those addresses that are verified.
It’s a good feature, but it’s not 100% accurate. Sometimes, the predictability of an email also depends on the industry you are in. For example, it is easier to find the email address if a person working in a corporation uses their name and company name in their email address. Compare this to someone who uses their personal email everywhere making it difficult to predict their address.
So you have never written a line of code in your life? It doesn’t matter because Phantombuster allows you to focus on data collection without any knowledge of code.
Also, tt offers a free version that lets you use Phantombuster for 10 minutes per day, so try it today. It will let you feel the value of this tool. If you think it works for you, choose any one of the 4 paid versions according to your needs.
As a Lead Generation Specialist or marketer, you’d know how much time you spend researching where to find leads.
A reviewer on Capterra best describes it:
“I call this process “Nancy-Drewing,” and it’s the best part of my job when I come across that one website with a goldmine of information. That excitement only lasted so long because I knew my next step was to cut and paste all of that information that I found into a separate spreadsheet, dulling my mind and rubbing the ink off my shift key.”